IKEA is set to release a new eco-friendly camera made almost entirely out of cardboard. Devised by Swedish designer, Jesper Kouthoofd, the camera will be given away in certain stores — along with the new 2012 PS collection that promotes sustainability and good design — to encourage customers to take photos of their new furniture at home and upload them to the IKEA website.
The camera is made from one piece of folded cardboard and a single circuit board that holds the camera sensor and integrated USB connector. Powered by two AA batteries, the KNAPPA can hold up to 40 images before reaching its capacity.
The KNAPPA will be in selected stores around the world later this year.
Image: IKEA Sweden
IKEA is venturing into the world of technology. Teaming up with Chinese technology manufacturer TCL, IKEA has unveiled its new home entertainment package — The UPPLEVA.
The UPPLEVA line is designed to eliminate the cluttered look in the lounge room. It’s achieving this by discreetly hiding that unwanted mess of cables and combining a 1080p HDTV, Blu-Ray player and a 2.1 surround sound system into a customisable cabinet. The UPPLEVA also features a wireless sub-woofer and all-in-one remote to make life — as is always with IKEA — a little simpler!
Coming in various HDTV screen sizes and a number of different cabinets, you’ll find UPPLEVA in Stockholm, Milan, Paris, Gdansk and Berlin in June 2012. The rest of the world will have to wait until mid 2013.